Many businesses think they’re in competition with another business of the same nature. Not quite. I began experiencing this when I started marketing a few training courses by LEAD. Take, for example, a data science course. You’re a marketer who wants to sell this course. Typically, you’d scan the market for competitors who are also providing… Continue reading
The digital landscape today is filled with ads. Log on to your favourite social media platform, Facebook, Instagram, Snapchat or YouTube. Ads are everywhere. Through the years, they quickly became annoying and we started getting smarter. We install ad blockers to get less of ads that irritate us. But can we actually like ads? I believe… Continue reading
How do you tell the difference between a good digital marketer and a bad one? If you are a business or startup owner, chances are someone, an individual or agency have approached you, trying to offer their marketing services. So how do you tell if they’re experienced and is good at what they do? Simple. Tell… Continue reading
Join the class. The SEO guide for business in Malaysia at ACAT Penang, Wisma Yeap, 17th August 2016, 7pm to 10pm. Hey, I’m running a class at ACAT Penang and will be sharing some SEO strategies in 2016 to rank your business website. This should apply for businesses in Penang, Malaysia or even if you’re… Continue reading
Date: 14th July 2016 Time: 7pm – 10pm Venue: @CAT Penang, Wisma Yeap Chor Ee Buy tickets here (use ‘acatmember‘ to get 26% off): http://content-marketing-101.peatix.com/
Durex is one of the many companies who utilizes content marketing very effectively. And it’s not Durex alone who is leveraging on content marketing. The question is why are these big businesses doing content marketing? Does that also mean startups and smaller businesses should look into content marketing? Why Do Content Marketing? Click here to… Continue reading
![[18th June Workshop Event] – Build Your Website & Monetize With 5 Different Strategies](https://www.reubenchng.com/wp-content/uploads/2016/06/Facebook-promo-image-1200x628.jpg)
Websites are pretty common these days. In fact, you could probably build your own website quickly using a website builder like Wix or PageCloud. But to me, a website/blog is pretty powerful. That’s because I know 5 proven ways to monetize from websites that you can launch for just as low as RM50 each. Here’s… Continue reading
You spend hours on writing great blog posts and content. But do you spend time crafting a good headline? Probably not. Why write good headlines? Because without attractive headlines, that gets clicks from readers, nobody reads posts no matter how great it is. A headline is what people see first in any form of media,… Continue reading
Let’s all agree that the new KL branding and tagline logo, looks horrid. The logo work seemed like a result of an in-house design competition, and overall the brand design lacks aesthetics and seriously doesn’t come close to any design rule. If you haven’t heard about the story, you can read it up here People… Continue reading
If you’re a writer or blogger who writes content to make a living, you’ll know that you can’t afford to make any mistakes in your writing. Spelling or grammar errors can be very embarrassing and quickly get people to judge you as a writer, especially if you do copywriting for company profiles, voice-over scripts & blogs. Lucky for… Continue reading