Posts in "Marketing"

Doing SEO

Search Engine Optimization (SEO) – is the process of influencing websites to show up on the search engine’s results page, following certain search queries. Notice that I said search engines. That’s because Google isn’t the only search engine. Yahoo, Bing, Baidu, Yandex, DuckDuckGo – are all search engines. The reason everyone focuses on Google is simply because… Continue reading

Avoiding Spinners

Recently, I taught a class on affiliate marketing, where I went through the process of creating content. Until someone asked a question. “Why create content? AI and article spinners can do a better job than humans.” What is an article spinner? An article spinner is a software that churns out seemingly ‘new’ content from existing… Continue reading