Posts in "Marketing"

Doing SEO

Search Engine Optimization (SEO) – is the process of influencing websites to show up on the search engine’s results page, following certain search queries. Notice that I said search engines. That’s because Google isn’t the only search engine. Yahoo, Bing, Baidu, Yandex, DuckDuckGo – are all search engines. The reason everyone focuses on Google is simply because… Continue reading

Avoiding Spinners

Recently, I taught a class on affiliate marketing, where I went through the process of creating content. Until someone asked a question. “Why create content? AI and article spinners can do a better job than humans.” What is an article spinner? An article spinner is a software that churns out seemingly ‘new’ content from existing… Continue reading

Selling on social media

I’ve been selling some items on Facebook Marketplaces. Actually, I’ve sold a Macbook, camera, audio gear and many things that I no longer need. I’m definitely no ‘serial’ seller who consistently sells items on platforms like Mudah.my, Marketplaces or Carousel. But through my limited years of experience selling away things I no longer need on… Continue reading

There’s an ad for every 4 posts on Facebook

Google ‘Social Media’. According to Wikipedia: Social media are interactive computer-mediated technologies that facilitate the creation or sharing of information, ideas, career interests and other forms of expression via virtual communities and networks Nothing in that definition said advertising. Yet, we businesses & entrepreneurs treat social media as an avenue to spam. Businesses are told to talk… Continue reading